Fall Fundraising Campaign Wrap-up
2013 was a remarkable year for KFTC on many fronts. One of our biggest achievements was surpassing 8,000 members. More than any other year, we as an entire membership built the kind of organization that it takes to make the change we want to see.
KFTC members held 25 house parties and events across the state and hosted almost 100 Powerbuilder personal fundraising pages. What happens when members participate in fundraising like this (apart from a total Facebook takeover)? We recruit more than 1,347 new members — including 738 during the last quarter of the year — and raise over $500,000.
Since 2004 we’ve worked strategically to grow and deepen the fundraising we do from our base of members. Chances are good that if you’re reading this, you’re among the many who came to KFTC since those concentrated efforts began. Ten years ago we were raising around $65,000 each year with 2,000 members. As we’ve grown and as we raise the dollars needed to do this work $25 at a time, we see our issues lifted to the top in public discourse, and we see impacts on the local, statewide and national levels.
In the last quarter of the year we had a steep hill to climb with $311,268 to raise and nearly 700 members to recruit. Up to that time, our biggest membership recruitment months had barely topped 100 new members. But working together, we did it. During the last quarter of the year, we recruited more new members than at any other time in our history.
The power of this membership surge cannot be overstated. As we head into 2014, an important year in the Kentucky General Assembly and statewide elections, we have a vibrant and growing base of social justice voters and citizen lobbyists.
Together we’re building the Kentucky we all want.
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